Honda Canada

Honda likes it when their agency listens. So that's precisely what we do.
Challenge

When Honda first came to ClearMotive in 2008, they needed a fresh creative perspective for a single motocross ad for their new CRF450R. We gave them a sketched concept; they loved it and awarded us the project. As we continued working with them, they opened up opportunities for us to work with Honda in other divisions of their organization.

Honda CRF450R
Solution

Today, ClearMotive handles Honda Canada’s Motorcycle ATV and Marine publication advertising and consults with them on campaign management and idea generation for their retailers.

A single ad design for their CRF450R evolved into handling their national publication advertising and media submissions for their Motorcycle, ATV, Marine and Power Equipment divisions.

The complete array of advertising managed and executed by ClearMotive spans from establishing the creative brief, writing the copy, creating online banners, magazine ads and photography, sales and promotional materials for motorcycle shows.

Process

Services provided for Honda Canada:

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